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Articles

Frameworks, tactics and guidance for startup marketers.
10 posts
Capture In-Market Buyers With This Simple Strategy
Articles SEO Strategy Premium

Capture In-Market Buyers With This Simple Strategy

paid – 3 min read
3% of your ideal customers are in-market buyers right now. They're ready to purchase and looking for products. Here's how to capture them.
Jan 14, 2022
Ben Goodey Ben Goodey
10 SEO Tips to Ensure You Rank #1 And Drive Revenue
Articles SEO Strategy Public

10 SEO Tips to Ensure You Rank #1 And Drive Revenue

public – 7 min read
These 10 SEO tips are based on years of personal experience ranking high and driving high intent leads from search.
Jan 14, 2022
Ben Goodey Ben Goodey
3 Ways To Get More Traffic From Existing Content
Articles SEO Strategy Premium

3 Ways To Get More Traffic From Existing Content

paid – 5 min read
Updating content is often one of the lowest of low-hanging fruit. Boost traffic significantly in minutes.
Jan 14, 2022
Ben Goodey Ben Goodey
Velocity SEO: Is Scaled Production #1 For SERP Dominance?
Articles SEO Strategy Public

Velocity SEO: Is Scaled Production #1 For SERP Dominance?

public – 5 min read
Many companies are scaling their SEO content production to more than 60 articles per month. Are velocity and scale and SEO's best friend?
Jan 14, 2022
Ben Goodey Ben Goodey
Why you need to build a media department for your brand
Articles

Why you need to build a media department for your brand

public – 4 min read
Dave Gerhardt posted this almost exactly a year ago (original credit: Gary Vaynerchuk). ‍ ‍ But he never talked much about how…
Jan 14, 2022
Ben Goodey Ben Goodey
6 Ways to Boost Your Facebook Ads Click-Through Rate (CTR)
Articles

6 Ways to Boost Your Facebook Ads Click-Through Rate (CTR)

public – 2 min read
In Facebook Ads, click-through rate (CTR), the ratio of people who clicked on your ad to those who saw it,…
Jan 14, 2022
Ben Goodey Ben Goodey
How to start a podcast even if you're a nobody
Articles

How to start a podcast even if you're a nobody

public – 3 min read
I started the How the Fxck podcast and marketing community with nobody in my network. ‍ The first person I invited,…
Jan 14, 2022
Ben Goodey Ben Goodey
How to Build an Email Waitlist (18,000 Pre-Launch Email List)
Interviews Articles Public

How to Build an Email Waitlist (18,000 Pre-Launch Email List)

public – 4 min read
I caught up with Rand Fishkin on how he built an 18,000 person strong email waiting list to launch SparkToro. We also chatted about the future of marketing: skills & untapped opportunities.
Jan 14, 2022
Ben Goodey Ben Goodey
How to Build a Compelling Brand with Consumer, Culture, Category, & Company
Articles Interviews

How to Build a Compelling Brand with Consumer, Culture, Category, & Company

public – 15 min read
Your brand is your voice. It gets you noticed. In this interview, we discover how category, consumer, company, culture are used to build a compelling brand.
Jan 14, 2022
Ben Goodey Ben Goodey
How I spent £100,000 on an ad campaign (and why we rebuilt our product afterwards)
Interviews Articles

How I spent £100,000 on an ad campaign (and why we rebuilt our product afterwards)

public – 9 min read
In this interview we go into the detail behind Spill's recent ad campaign that went out across London. We also take a look at the results which led the Spill team to rebuild their product from scratch.
Dec 27, 2021
Ben Goodey Ben Goodey

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